Tving’s Strategic Home Run: Diving into the Streaming Service’s Success with Baseball Broadcasting

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In the fiercely competitive world of online streaming services (OTT), Tving has made a monumental leap. As of the first quarter of this year, Tving’s DAU saw a steady increase, with a notable spike following the KBO league season’s opening. Despite initial challenges, including quality issues that drew criticism from baseball enthusiasts, Tving quickly stabilized … 더 읽기

Boosting SME Growth: Naver’s Branding Programs Propel Significant Success

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In an era where branding and intellectual property (IP) are paramount, Naver has unveiled remarkable results through its ‘Brand Launcher’ and ‘Brand Booster’ programs aimed at supporting Small and Medium Enterprises (SMEs). These programs, dedicated to fostering brand IP creation and strategic development, have led to substantial quantitative and qualitative advancements for participating SMEs. Launched … 더 읽기

Pioneering the Future of Cancer Treatment: Samsung Bioepis Accelerates Development of Keytruda Biosimilar

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In the high-stakes world of biopharmaceuticals, Samsung Bioepis is setting the pace by intensifying its development efforts for a biosimilar of Keytruda, Merck’s (MSD) leading immunotherapy drug. This comes at a crucial time as the global market for such therapies is projected to reach a staggering KRW 72 trillion. Samsung Bioepis has recently announced the … 더 읽기