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🛍️ Myeongdong: beauty street, not a secret

Myeongdong is still the easiest place to stock sunscreen and sheet masks, and the worst place to hunt “hidden” cafes. Go with a list; leave before 21:00 if crowds drain you.

Olive Young flagship has tax-free for passport holders. Membership apps stack discounts. See Olive Young notes.
Street food is for snacks, not dinner. Egg bread and tteokbokki are the clichés because they work. Carry cash or a card that actually taps.
Sunday evening is peak. Tuesday morning is civil. Pair with Namsan if you are already on Line 4. Namsan.
Want design, not duty-free energy? Seongsu and Seochon. Neighborhoods.

Olive Young → Tax refund →